Industries
Growthbees plans digital marketing around the industry a business works in, because hospitals, schools, coaching centres, vehicle dealers and property developers each face different rules, buying cycles and customer questions. From our offices in Guwahati and Tezpur, Assam, we run social media marketing, Google, Meta and WhatsApp advertising, SEO and websites for businesses across the Northeast and India. Each page below explains how we approach one industry: the problems we see, what we do, the regulations we plan around, and how we measure results in enquiries and customers rather than likes.
Choose your industry
Eight industries, each with its own page covering the problems we see, what we do and the rules we plan around.
At a glance
The advertising rules each industry plans around, and what its monthly report leads with. Each row links to the full page.
| Industry | Rules we plan around | What reports lead with |
|---|---|---|
| Hospitals | Indian Medical Council (Professional Conduct, Etiquette and Ethics) Regulations, 2002; ASCI code; Google and Meta health advertising policies | Patient enquiries by department and channel, cost per enquiry, missed calls |
| Clinics, labs, pharmacies and wellness | PC&PNDT Act for ultrasound and imaging centres; Drugs and Magic Remedies Act, 1954 for pharmacies; IMC Regulations for clinics; ASCI code; DPDP Rules, 2025 | Enquiries by channel, service and location; cost per enquiry; missed calls and unanswered chats |
| IVF and fertility clinics | PC&PNDT Act, Section 22; ART (Regulation) Act, 2021, Section 32; ASCI code; Google and Meta health policies | Enquiries by channel, cost per enquiry, first-consultation bookings, search-term compliance checks |
| Schools | ASCI guidelines for educational advertising; Assam fee regulation Act; RTE Act, Section 12(1)(c); DPDP Act; CBSE public disclosure | Admission enquiries, campus visit bookings and cost per enquiry, by class and neighbourhood |
| Colleges and institutes | ASCI guidelines for educational institutions; CCPA coaching guidelines, 2024; DPDP Act | Enquiries, applications and cost per enquiry, by course and channel |
| Coaching institutes | CCPA Guidelines for Prevention of Misleading Advertisement in Coaching Sector, 2024; Ministry of Education coaching guidelines, 2024 | Enquiries, demo class bookings and attendance, cost per enquiry, enrolments per batch |
| Car, two-wheeler and tractor dealers | ASCI automotive and disclaimer guidelines; the manufacturer's dealer brand rules | Enquiries, cost per enquiry, test drives booked and attended, bookings |
| Builders, developers and construction companies | RERA Act, 2016, Sections 3 and 11(2) | Enquiries, cost per enquiry, site visits booked and attended, bookings |
Compiled from our industry pages. We name the rules so you know what campaigns are checked against; this is not legal advice.
How we work
Before any campaign, we check the advertising rules and platform policies that apply to your sector.
Pages and ads answer what patients, parents, buyers or students actually ask.
Reports lead with enquiries, appointments, admissions or sales, not reach alone.
Anything that describes your services, results or people is approved by you before publication.
We also plan campaigns for hotels, resorts, homestays and dental clinics, and work with food and FMCG brands, retailers and travel businesses. If your industry isn't listed, talk to us about how the same approach applies to your business.
Where we work
Industry work is run from two offices: Guwahati, at 2nd Floor, Trinity Apartment, KK Bhatta Rd, Chenikuthi, and Tezpur, at Gharpara Chuburi. The clients named on our industry pages are in both cities and beyond, including NEMCARE Super Speciality Hospital in Guwahati and Tezpur, Delhi Public School Tezpur, and G.D. Motors, an authorised Mahindra dealer in Nagaon.
The industry pages describe campaigns for businesses across Assam's districts, including Nagaon, Jorhat, Dibrugarh and Silchar, in the other Northeast states, and elsewhere in India. We write ads and pages in English, Hindi and Assamese.
Rings show approximate straight-line distance from our Guwahati office.
7 questions, answered
Growthbees has dedicated pages and methods for hospitals; clinics, diagnostic labs, pharmacies and wellness providers; IVF and fertility clinics; schools; colleges and institutes; coaching institutes; car, two-wheeler and tractor dealers; and builders, developers and construction companies. We also plan campaigns for hotels, resorts, homestays and dental clinics, and work with food and FMCG brands, retailers and travel businesses.
Hospitals, schools, coaching centres, vehicle dealers and property developers each face different rules, buying cycles and customer questions. A tactic that suits a retailer can break the rules for a diagnostic centre or a real estate project, and an admission campaign has to follow the admission calendar rather than run flat all year. Planning by industry means the ads, pages and reports fit how your customers actually decide.
It depends on the industry. Examples include the PC&PNDT Act and the ART (Regulation) Act, 2021 for IVF and diagnostic centres, the Drugs and Magic Remedies Act for pharmacies, the Indian Medical Council's professional conduct regulations for hospitals and clinics, ASCI's guidelines for education and automotive advertising, the CCPA's 2024 coaching guidelines, the RERA Act, 2016 for real estate, and the DPDP rules for enquiry forms. Each industry page lists the rules that apply.
Reports lead with business results rather than reach: patient enquiries for hospitals and clinics, admission enquiries and campus visits for schools, demo attendance and enrolments for coaching institutes, test drives and bookings for vehicle dealers, and site visits and bookings for builders. Cost per enquiry is tracked for every paid campaign.
Yes. We work from offices in Guwahati and Tezpur with businesses across Assam, in the other Northeast states and elsewhere in India, planning and reporting remotely and meeting on video where needed.
The same approach applies: we check the advertising rules and platform policies for your sector, build pages and ads around the questions your customers ask, and report on enquiries and sales. Tell us about your business and we'll explain how it would work for you.
Growthbees works on a monthly retainer and doesn't publish a rate card. After a consultation you receive a written quote that lists exactly what the retainer covers, based on your locations, channels, content volume and reporting needs.
Tell us your industry, where your customers are and what you want more enquiries for.